This website (“Website”) uses cookies and similar technologies to distinguish you from other users. This helps us to provide you with a good experience when you browse our Website, allows us to improve our Website, and enables us to measure and protect the effectiveness of our advertising campaigns.

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A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer, if you agree. Cookies contain information that is transferred to your computer’s hard drive and may later be retrieved by our Website or third-party providers.

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We use cookies throughout our Website in order to:

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• make our Website easier to use and more personalised to you;

• support the provision of relevant information and functionality for you as a valued visitor;

• collect certain information about how the Website is used in order to keep it up to date, relevant and, as far as reasonably possible, free from errors;

• protect the integrity of our advertising campaigns by detecting and preventing fraudulent clicks.

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By using the Website, you confirm your agreement to the use of cookies in accordance with this policy. You have control over what cookies are used and may adjust your preferences via our cookie consent banner or your browser settings at any time.

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Please be aware that disabling certain cookies may affect our ability to keep the Website updated, improve its performance, or provide you with tailored features.

The cookie categories below are based on the International Chamber of Commerce UK Cookie Guide and guidance from the Information Commissioner’s Office (ICO):

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STRICTLY NECESSARY COOKIES

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Strictly necessary cookies are essential for you to move around the Website and use its features, such as accessing secure areas. Without these cookies, services you have requested cannot be provided. These cookies do not require your consent.

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This Website does not currently use any strictly necessary cookies.

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PERFORMANCE AND ANALYTICS COOKIES

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Performance and analytics cookies collect information about how visitors use the Website, for example, which pages are visited most often or whether error messages are encountered. These cookies help us monitor Website performance, improve functionality, and ensure we are meeting the needs of users.

These cookies do not directly identify individual visitors. Information is aggregated and used only for statistical analysis.

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Examples of performance and analytics cookies used on this Website include:

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• Google Analytics 4 (GA4): to collect aggregated information on how visitors use the Website and to generate statistical reports to help us improve content and usability. GA4 may also support advertising features if these are enabled, in which case cookies may overlap with advertising categories.

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FUNCTIONAL COOKIES

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Functional cookies allow the Website to remember choices you make and provide enhanced, more personalised features. These cookies may also be used to remember customisations you make to pages during your visit.

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Examples of functional cookies include:

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• Recording whether you have dismissed or accepted the cookie consent notification, so it is not repeatedly shown.

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ADVERTISING AND TARGETING COOKIES

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Advertising and targeting cookies record your visit to our Website, the pages you have visited, and the links you have followed. They are used to deliver advertisements more relevant to you and your interests, to measure the effectiveness of campaigns, and to prevent advertising fraud. These cookies may be set by us or by third-party providers acting on our behalf.

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Examples include:

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• Meta Pixel (Facebook/Instagram): enables us to deliver relevant ads across Meta platforms, measure their effectiveness, and understand how users interact with our Website after viewing an ad.

• LinkedIn Insight Tag: allows us to understand how LinkedIn users engage with our Website, measure campaign performance, and improve the relevance of advertising shown to you on LinkedIn.

• ClickCease: helps detect and prevent fraudulent clicks on our online advertising campaigns, ensuring that our ads reach genuine users rather than automated bots.

• Google Ads (linked with GA4): supports remarketing, reporting, and the delivery of tailored advertising if advertising features are enabled.

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These cookies may track your browsing activity across different websites and build a profile of your interests. If you do not allow these cookies, you may still see advertisements, but they will be less relevant to your interests.

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MANAGING AND CONTROLLING COOKIES

You can manage your cookie preferences via the cookie banner on our Website or through your browser settings. Most browsers allow you to block or delete cookies.

 

Please note that if you restrict cookies, some Website features may not function properly.

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For further information about managing cookies, including how to delete them, please visit: http://www.allaboutcookies.org

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CHANGES TO THIS POLICY

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We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our practices. Any updates will be posted on this page with an updated “last revised” date.